A specialist team from XL Video attended the 2011 Glastonbury Festival to co-ordinate the first ever 'mapped projection' onto three sides of the legendary Pyramid Stage structure.
The visual spectacular took place whilst Coldplay performed their latest release, Every Teardrop is a Waterfall as the finale to their Saturday night headline set.
The story started with a discussion between Coldplay's production manager Wob Roberts and XL Video director Des Fallon some months previously.
Roberts said: "The initial inspiration came from Coldplay's creative director Phil Harvey after seeing XL's mapping of the Ralph Lauren building in London. Once the team had demo'd the concept to all of us, the band confirmed that they wanted to go ahead with it as a show-stopping effect for this year's Glasto."
On the night, the effect received an incredible reaction from the audience and massed media, proving to be every bit the WOW factor and visual focus that the band had wanted.
A minute after the end of the Coldplay show, a holding slide was projected as a tribute to the late Des Fallon, XL Video director, project manager and production industry maverick, who died tragically and suddenly in May.
As a footnote, Fallon's final Glastonbury appearance was also a most special moment in the history of XL Video.
Image courtesy of Jack Banks
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